Is it possible to have all of the best tools for your online business in one place on one site? ShoeMoney Tools is doing what it can to make this type of service a reality with its new website, offering a number of online tools to help you maximize your efficiency and effectiveness when it comes to Internet marketing.

ShoeMoney currently offers tools in the following categories: Search Engine Optimization (SEO), link building, social media and Pay-Per-Click (PPC), but for this review’s purposes, we are going to take a look at the first three mentioned categories. As you work to build your online business, each of these tools has the potential to do great things in increasing traffic and conversion rates, which translates into more money in your pocket.

The primary question people have when they consider a program such as ShoeMoney Tools is “Is the monthly cost worth it?” After all, the current $99.95/month is not chump change to most beginning IMers, so it makes sense to carefully consider the tools and whether it is an investment that will help you to come out on top, NOT in the red. Below is a break down of three of the tool categories—SEO, link building and social media.

SEO Tools
With handy tools like the Backlink Analyzer and Find Backlinks tool, you can study all of the backlinks directed at a specific domain, determine who is linking to your websites as well as the number of links and the keywords people are using. Just type in a keyword and receive a top ten listing in Google and get the info on exactly how each listing gets the backlinks. On the flip side, you have access to the Outbound Links tool, which helps you to determine the sites being linked from any given domain.

With these tools you can obtain intelligence on your competitors by determining who links to them, to whom they link using outbound links, as well as which keywords they are utilizing to obtain their results.

If your task is to seek out available domains, even those with active links, you can use the Domain MarketPlace tool. However, if your objective is to compare different keywords and domains against your top ten Google competitors, you can use the Keyword Density and Keyword Tracker tools. The Tracker is an effective way to keep tabs on your keyword placements in three different search engines, so you can always know how your keywords and domains are working for you against the competition.

Finally, the Text Optimizer tool rounds out the SEO tools section, allowing you to analyze a web page or article text for SEO metrics, and helping you to learn from what others are doing with SEO.

Link Building
The Backlink Analyzer, Find Backlinks and Most Linked tools are the same as those found in the SEO section, and they pack a powerful punch for link building to boost your website traffic. In addition to these three tools, the Link Building section also has the Related Blog Posts tool, which helps you to find blog posts related to your specific niche topic. By simply pasting the links to blogs within your trackbacks field, you can ping the blogs and increase traffic potential.

Social Media
Twitter has become the king of social marketing, and ShoeMoney recognizes this and offers a Twitter Account Maker to walk you step-by-step through the process of setting up an account and utilizing the tool to promote your online businesses.

So what’s the verdict on ShoeMoney Tools?
Sure, you might be able to find most of these tools in other areas on the Internet, but it is a true value to have them all on one, easy-to-use site. This simplifies the process and saves you precious time as you build your business. Each ShoeMoney tool addresses a specific need you have in your Internet marketing action plan. Without such tools, you would have to spend a lot more time researching and analyzing, and honestly it’s just not that easy to do on your own.

The price tag on the monthly subscription means that this site is best suited to an Internet marketer who has the money to invest into the business. However, it can still be highly beneficial for the IM newbie if the money is available for the spend. A great way to test it out for yourself is to utilize the 3-Day free trial ShoeMoney is currently offering to new customers.

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